Macro Economic Analysis of Coca Cola - 4039 Words

Writing for Students Free sample essays, research paper examples, term papers, example dissertations, writing tips and writing guidelines for high school, college and university students. Here you can also find information about custom writing services at which you can buy custom written papers online. This Blog Linked From Here | This Blog | | Top of Form Bottom of Form Linked From Here | | Thursday, December 30, 2010 Research Paper on Coca Cola Research Paper on Coca Cola Company Introduction The Coca-Cola Company Limited is the worlds largest beverage company and is the leading producer and marketer of soft drinks. Due to the facing of highly competition in the market, the Company used more than million dollars in the†¦show more content†¦- Product Innovation: Successful innovation help the achieve of the pricing power. They have set the right mix between pricing and volume and thus generate profit. An example of successful innovation is the introduction of Vanilla Coke which was first launched in US on May 2002 and continued to launch in Canada, Australia and Hong Kong and New Zealand (Datamonitor plc, 2003). - Growth of market share: Increase market share by the acquisitions of the other bottling companies - Herb Coca-Cola, Dr Pepper and Tarpon Springs (Datamonitor company profile, 2003). Weaknesses - Competition within the company, as Coca Cola Co. has a wide range of product line such as Coca Cola Classic, Diet-Coke, Sprite, POWERade, Dr Pepper, Fanta and Aquarius. This will increase the competition between each other. - Highly rely on the carbonated beverage: 92% sales of the Coca-Cola Enterprises are come from the Coke product. Carbonated soft drinks are its core category, however this category has reached mature and growth slowly in the market. The expected growth of annual sales in the carbonated soft drink category is 3.8%, while the total soft drinks category expected to growth in 4.2% (Datamonitor plc, 2003). - Limited product range: Comparing with the major competitors PepsiCo and Cadbury Schweppes, Coca-ColaShow MoreRelatedCoca Cola Paper1288 Words   |  6 Pagesindeed Coca-Cola. Although majority of time Coca-Cola has held the larger market share in this region, at times Pepsi has led by providing very aggressive and wittier advertising strategies (D’Altorio, 2010). In 2009, Coca-Cola has revenues of $31 billion and sales in more than 200 countries. The company is best known for Coca-Cola, which had been called the world most valuable brand. Coca-Cola’s has a large distribution system that includes independent bottlers partially owned by Coca-Cola, and companyRead MoreThe Role Of External Environment On The Business Environment1438 Words   |  6 Pagesare controllable by the company can be altered or modified to meet the company’s needs. The beverage company that has had a major impact in the world has been the Coca-Cola company. We will examine this company ex ternal and internal factors. History Coca-Cola is one most preferred and popular brand in the beverage industry. The Coca-Cola organization acts as the world’s biggest public companies in the United States. It is a manufacturer of nonalcoholic beverages, sparkling beverages, still beveragesRead MoreMacro Analysis of the Coca Cola Company Essay2263 Words   |  10 Pagesthe following report, we present a macro analysis of the Coca Cola Company. It shows the issues and current situation of Coca Cola, specifically in India. The study shows the essential elements in the beverage industry. This work contains a brief introduction of Coca Cola and details the biggest issues, which have been analyze with STEEPLE analysis in order to analyze the current situation of the company. The main objective is to determine the position of Coca Cola Company in the market and see theRead MorePestel Analysis of Coca Cola1358 Words   |  6 PagesDiscuss the PESTEL changes of an organization over the last decade. PESTEL Analysis for Coke Coca-Cola, the largest manufacturer, distributor and marketer of beverage concentrates and syrups in the world. Coca-Cola is recognized as the world’s most valuable brand. They market four of the world’s top five non-alcoholic sparkling brands, including diet and light beverages, mineral water, enhanced waters, juices and juice drinks, teas, coffees and energy and sport drinks. Through the world’s largestRead MoreCoca Col A Brand Of Multinational American Company1928 Words   |  8 PagesExecutive summary Coca cola is a brand of multinational American company that produces beverages. This company does not only produce coca cola and other products but it also acts as a manufacturer, retailer, and marketer of the products manufactured. Many non-alcoholic beverages are also present in the company’s profile where syrups and non-alcoholic concentrates are few examples. The company is headquartered in Georgia in the state of Atlanta. The original product of the company for which it wasRead MoreSoft Drinks : An Organization s Vision, Mission, And People Strategies And Values1158 Words   |  5 PagesAbstract The primary subject matter of the research, analysis of Soft Drinks especially with the Coca-Cola Company is to ensure that the enterprise is studying the organization s vision, mission, and people strategies and values. The research leads to the purpose that is ongoing. It declares the drive according to Coca-Cola Company as a corporation and serves as the benchmark in opposition to the one that will consider the corporation’s actions and decisions. As people prefer to drink healthierRead MoreCoca Colas Micro and Macro Environment.3314 Words   |  14 PagesAIntroduction and explanation of Macro environment................................pg 3The Coca-Cola...................................................................................................... pg 5Introduction............................................................................................ pg 5Bottlers.................................................................................................. Pg 6Influence of macro environment on Coca-Cola.............................. Pg7ConclusionRead MoreJextra3574 Words   |  15 Pagesability to evaluate the elements of the macro environment and its relation to an organisation. Select an organisation which you are familiar with. Explain the elements of its macro environment and discuss how these element(s) affect your selected organisation. Recommend improvements that can be made by the organisation in managing the macro environment effectively. Criteria Description on the selected organisation Description on the general macro environment elements IdentificationRead MoreCoca Col The Best Global Brand1573 Words   |  7 PagesIn 2013, the strengths begin at Coca Cola that they had â€Å"the best global brand in the world in terms of value over $77,839 billion† (Stuart Elliott, 2013). Coca Cola is top rank in the market share for beverages at 42% as Mark Lin Discusses (2014).The company is not only involved in the fizzy drinks sector as it has become more aware of the health issues and concerns. The weaknesses from 2013 are varied and include their focus bio carbonated drinks. These are becoming very unpopular because ofRead MoreMarketing Principles/ Coca Cola2971 Words   |  12 Pages....................................................................................Page 4/5 Benefits and Costs- Assessment Criteria: 2.1............................................................................................Page 5/6 Macro and Micro Environmental Factors- Assessment Criteria: 2.2................................................................................................Page 7 Segmentation Criteria - Assessment Criteria: 2.3..............................

Essay on Crime and Process Model - 889 Words

CJ 2400 Adjudication Process Lesson Four Chapter 5 THE DYNAMICS OF COURTHOUSE JUSTICE 1. Read Chapter 120 - 145. i. Answer question 4 in Critical Thinking Questions on page 145. Answer may vary. Sample answer provided below. â€Å"In Barker v. Wingo, the Court stressed the legitimate reasons for the 16 trial continuances. But is there a danger that prosecutors might illegitimately seek continuances?† Answer: No, I don’t believe there is a danger that prosecutors may illegitimately seek continuances, because yes there is always a grave chance that both the prosecutors and defense attorneys will try to exploit or override the system to their party’s advantage. With this in mind it is required that anyone seeking a†¦show more content†¦Court reform has become a big issue in today’s line of justice because in the criminal courts, defendants accused of crimes but not yet found guilty of anything languish in jails awaiting the lengthy processes of trial while victims of crimes feel deprived of anything approaching equal access to the scope of rights afforded to those accused of crimes. In civil courts, there are allegations that many litigants file frivolous lawsuits, playing liability lottery in hopes of hitting a jackpot whether their claim has merit or not with a resulting outcry from some quarters demanding tort reform by those who would set up barrier s to litigation iii. Read â€Å"Is Gender Bias a Significant Problem in the Courts?† on pages 135-136, and answer the four (4) questions provided toward the end of the article (next to last paragraph). Answers may vary. â€Å"What do you think? Is gender bias a serious problem in the nation’s courthouses? Answer: Yes, I do believe that gender bias is a problem in our nation’s courthouses because as a member of the army I know firsthand what it is and how it belittles the weaker sex. Society cannot actually handle true equal treatment without the natural drive to want to protect the weaker sex.From my research it is proven that 98 percent of most men admit that they feel a drive to protect woman, even if it is not asked of them. I’m sure this is taken intoShow MoreRelatedCrime Control Model And The Due Process Model903 Words   |  4 Pagesin America has two main models, the crime control model and the due process model. There has been several debates on which model is the most effective in combating crime in America. Crime control model emphasizes on crime reduction by increasing prosecution powers (Hung-En, 2006). On the other hand, the due process model of crime control aims at increasing the people’s rights and liberty and limiting governmental powers. Unlike the due process model, the crime control model believes in with an increaseRead MoreCrime Control Model And The Due Process Model1327 Words   |  6 PagesThere are two models of the criminal process. The two model of the criminal process are the crime control model and the due process model. Both of these models are bring used in the criminal justice system. The two models give understanding to the values of the criminal law with that in mind these two modes are not absolute. Herbert Packer articulates the values of the criminal justice process between due process which is emphasis on the right of an individual and crime control model sees the regulationRead MoreThe Crime Control Model And The Due Process Model2122 Words   |  9 PagesHerbert Packer, a Stanford University law professor, developed two models of the criminal justice system (CJS) in the United States, the crime control model and the due process model. This has now been implemented and applied to the CJS of England and Wales and there are several examples of due process and crime control measures which this CJS is made up of. The due process model relies on the underlying principle that an individual cannot be deprived of liberty, property, or even life without appropriateRead MoreCrime Control Model And Due Process Model1823 Words   |  8 PagesThe Crime Control Model and the Due Process Model are very important parts of our criminal justice system. Without both of these models in our system it throws things off balance and causes a lot of problems. Over the past many years our Criminal Justice System has changed and with these changes we have found better ways of keeping our system balanced. In order for our system to continue to stay in balance then the Crime Control Model and Due Process Model need to be used together. The Crime ControlRead MoreCrime Control Model Vs. Due Process Model Essay1614 Words   |  7 Pagesindividual whom commit crime the crime control model vs. due process model. There has been an ongoing intense debate over which criminal process works best for the United States and its citizens. Should individuals be given the right to be innocent until proven guilty? Or should individuals be placed in jail before being convicted of the crime? Should individual’s rights be thrown out as soon as they are assumed guilty of a crime? Or should individuals keep their rights regardless of a crime committed? AnotherRead MoreDue Process Model versus Crime Control Model Essay834 Words   |  4 Pagestypes of models that are found in the English criminal justice system. These are the crime control model and the due process model. They vary in their characteristics and are considered to take divergent objectives. Basing on their evident differences, one of them is actually considered b eing more effective than the other if the new wave and rate of crime being witnessed in the society is anything to go by. This paper therefore seeks to identify some of the differences between these models and pointRead MoreThe Crime Control Model and the due Process Model in The Brothel Boy 576 Words   |  3 Pagesare two main models in the criminal process, the crime control model and the due process model. The crime control model focuses on repression of crime in a speedy and conclusive way. The use of â€Å"presumptions of guilt† speeds the process up because very little evidence is needed against the suspect for them to be considered guilty. In this model, it is believed the laws should be stricter, the police force should be increased, and the sentences should be more intense. The due process model has more stepsRead MoreThe Consensus, Crime Control, and Due Process Models Essay1630 Words   |  7 Pagesconsists of models and theories that often contradict one anoth er. Of these models are the crime control model, the due process, model, the consensus model and the conflict model. In this paper these models are evaluated and defined, as well as each entity in the criminal justice systems role within each model. Policing, corrections and the court system all subscribe to each model in some way and in a hurried manner in cases that dictate such a response. As described by Erik Luna in the Models of CriminalRead MoreEssay about Comparing the Due Process and Crime Control Model860 Words   |  4 Pagesbetween due process, and crime control model, as well as assessing which one is more effective with stopping crime in today’s world. One of the first things we need to look at is, what is the due process model? It is a model in which there is the assumption that every effort needs to be done to ensure that an innocent person is not convicted of a crime. It adheres to the belief of strict evidence, which means to show beyond a reasonable doubt that the person actually committed the crime, and the chargeRead MoreDue Process1391 Words   |  6 PagesDue Process And Crime Control Models Criminology Essay ukessays.com /essays/criminology/due-process-and-crime-control-models-criminology-essay.php Due Process The basis of the due process model is formal structure. When used correctly, the due process model protects the rights of suspects accused of various crimes. The due process model reduces many errors that occur during the investigation, arrest, evidence gathering, and trial. Due process does not support much of the evidence that is used

Varieties of English Free Essays

Varieties of English, such as Singlish, have an important role to play in contemporary society. Discuss. Different varieties of English, such as the interesting variety used in Singapore, known as ‘Singlish’, have an important role to play in our modern society. We will write a custom essay sample on Varieties of English or any similar topic only for you Order Now Singlish in particular serves as a unifying tongue between the diverse cultures and ethnic groups that reside on the island. Although disapproved by the government, it continues to convey a unique Singaporean identity and a taste of the local flavour. It does this through the distinctive use of phonology, syntax and lexicon, together working to bring a whole new variety of English itself. The phonology used by Singlish speakers characteristically defines the identity of Singapore. It does this by effectively adding a ‘local flavour’ to what may seem like normal English words. Singlish speakers often simplify their consonant clusters, to make speaking easier on the grounds that it may not be said in their own language i. e. In Chinese or Tamil. A good example of this would be the way that the consonant cluster ‘th’ is pronounced. A normal English speaker would pronounce the lexical term thing as ‘thing’ as opposed to the more Singlish way; ‘ting’, changing the place and manner of articulation from the harder to say dental, to the easier alveolar. They may also omit final consonants in words, for example the lexical term ‘about’ may be expressed as much simpler ‘abou-‘, completely getting rid of the stop. Both these examples help to convey the uniqueness of Singlish as a new variety of English. The syntactical use of language in Singlish makes the links and most importantly, the differences of the new language to English evident. It does this in multiple ways. A habit of many Singlish speakers is to add conjunctions to the end of sentences. A good example can be taken from a scene from the hit Singlish show named ‘I Not Stupid’. While the parents are disciplining their daughter the janitor interjects with a cheeky ‘Haha, my parents used to say that also’, ‘also’ being tacked onto the end of the phrase rather than its familiar place between the words ‘parents’ and ‘used’. It is also common to see a Singlish speaker using the incorrect negatives terms in certain sentences. Another example from ‘I Not Stupid’, helps to show this when the mother exclaims â€Å"Can you don’t mess up my table? using a contraction, ‘don’t’, in place of the adverb ‘not’. In this way, the distinctive use of syntax in the language of Singlish clearly labels its individuality. The use of lexicon in Singlish subconsciously expresses the local flavour of the language and its speakers. Lexical terms are used in a way that is different to many other varieties or English, making it individual and ‘home grown’. One of the most distinctive ways in which Singlish differs to Standard English is the use of discourse particles. The use of ‘lah’ and ‘ne’ in many contexts keeps the language different and interesting. They can be used in contexts from ‘Why you so silly lah? ’ to ‘Stop it lah! Don’t ask who lah! ’ when used with different intonations, conveying completely different emotions. Also, the use of repetition to reiterate and emphasise is one that is not usually used in Standard English, making the language unique to many other such varieties. In the ‘Macmillan English Language’ Text Book, in conversation, it is mentioned; â€Å"Don’t ask who, why you ask ask ask? † effectively conveying the emphasis that the speaker wanted to put on the phrase, whereas in normal conversation, we wouldn’t repeat the same word three times to gain someone’s attention! Thus is not hard to see how the special way in which lexical terms are used in Singlish differ to Standard English substantially, and at the same time conveys its uniqueness in society. Singlish, and other varieties of new English, have a very significant role to play in contemporary society. With the simplifying of consonant clusters and omitting final consonants, the distinct phonology of this variety of English gives a sense ‘home grown-ness’ that is expressively different to that of Standard English. In the syntactical sense, adding conjunctions to end of sentences and the improper use of negative words help to distinguish Singlish from other varieties and to show the local flavour that is present in Singapore. Similarly, the uniqueness of the language is shown through the various discourse particles used by its speakers and the use of repetition for emphasis. Despite differences in the language of Singlish to Standard English, these differences are the ones that make the language interesting, unique and most importantly, noteworthy in our modern society. How to cite Varieties of English, Papers

Talent Gap is a Major Issue in the Productivity of the Organization

Question: Write a Business Report, addressed to the CEO of your Organisation, Drawing from a News Item and Providing Recommendations. Answer: Introduction In the present business scenario, the competitiveness among the business organizations has increased. The major challenge for the HR professionals is to meet the skill gap and finding the right talent for the organization. With the increased opportunities in the job market, the skilled workforce is frequently switching their job which has resulted in the development of a number of retention strategies (Martin, 2010). The technology based companies in Australia are suffering most from the talent shortage in Australia. Addressing this talent gap is the major function of Human resource management. The Human resource department implements a number of processes of recruitment, selection, training, development and the retention to address this issue. In the human resource management, the managers strategically identify the current and the future workforce requirements of the organization and develop strategies to address (Simons, 2011). In this regard, it is scrutinized that thee issue of talent shortage is emerging in Pexa. The HR department is overseeing the employee benefit design, recruitment, training and development and performance appraisal so that the issue of talent gap is addressed (Mathis, Jackson Valentine, 2013). However, there is lack of experiences workforce with appropriate skills in Australia. Pexa is Melbourne-based staffing organization with approximately 201 staff members. It is an online platform focused on the property transactions. The organization has a highly competitive work environment with the requirement of skilled and talented workforce. However, in the present business scenario, the company finds it difficult to recruit and retain the most talented workforce in the organization (CRN, 2016). The present report is developed in response to a recent news article related to the talent shortage in the Australian industries. Similar issues are also emerging in the organization. In this regard, thee present report, addressed to the CEO if the company, discusses the issue of the skill shortage in Australian business organizations. The report has explored the issue of the contemporary talent shortage problem in Australia. It has also discussed the opportunity of hiring the experienced workforce rather than relying on young workforce. Discussion of the NEWS and Relevance to Pexa Pexa is a technology based organization which creates and optimizes the online solutions for property transactions in the country. In its operations, the company has to implement latest technological solutions to optimize the mobile application. Moreover, the company also requires the talented workforce which is acquainted with the latest technological developments. Currently, the organization is facing problems in the recruitment of talented workforce. The skilled people are demanding very high remuneration which is not justified to the company. Other than that, the available workforce does not have the desired skill set. In the news story, the problem of the talent shortage in Australia is discussed. The news story highlights that the workforce in Australia considers the age as a significant barrier in their career progression. The workforce may face problems in switching in different organization or at different posts at a later age. However, this problem cannot be mitigated by increasing the number of the employer who agrees to hire experienced workforce. The business organizations must also induce a working environment which is supportive of the workforce of different generations. It is also important for the business organizations as recruiting the workforce of different generations can increase the capabilities and the productivity of the organization. However, in Australia a large number of business organizations remain skeptical in hiring employees at senior ages. It is creating talent gap in the country wherein there exists a large number of vacant job posts; however, there are limited talent ed workforce who can fill these positions (HCA, 2016). Human Resource Issues Raised In the news article, the primary human resource issue raised is the attitude of the business organizations to recruit the young and inexperienced professionals. It has created significant skill shortage and thee talent gap in the economy (Lyon Brenner, 2015). It is due to the perception of the companies that hiring young employees will create a positive and energetic culture in the organization. Moreover, the companies assume that the young people are more eager to work, can multitask and work under pressure. The young workforce is also ready to get hired and can positively impact on the business productivity. However, hiring experienced employees can contribute a lot to the success of the business. The employees can contribute with their knowledge, contacts and experience (Dries, 2013). Moreover, it can address the current skill shortage situation in Australia. In addition to it, the news article has also highlighted the situation of the talent shortage in Australia. The primary role of the human resource professionals is to address the talent requirements of the organization. It includes the manpower forecasting and prediction, devising strategy to address them and adopting the retention strategy or internal transfer to meet the talent requirements in the organization (Jackson, Schuler Jiang, 2014). However, the presence of the talent shortage along with number of people looking for work is a complex issue. The talent shortage can be defined as the process wherein the employers complain that they cannot find the people with the skills and the background at the compensation that they are willing to offer. Both small and big organizations are suffering from the talent shortage. The employees in the skilled roles are the hardest to find and with the increased gap, the companies are increasingly turning towards the training and development to fill the talent gaps in the organization (Marler Fisher, 2013). Currently, the shorter skills cycles in the technology-based industry has also increased the issue of the talent gaps in the organization. When there is absence of talent, the organizations can identify the skills and train the current employees in the same (Dingemans Henkens, 2014). The current rate of unemployment is also low which makes the acquisition of the workforce more difficult. In this regard, the recruitment of the experienced or the retired workforce seems a feasible option for the organization (Sims, 2007). Recommendation In the above section of the report, the issue of the talent gap in the technology companies has been identified. The talent gap is a significant issue in the human resource management of the organization and can hamper the productivity and the performance of the employees. It refers to the phenomenon wherein the companies have the jobs for the people; however, they cannot find the suitable candidates for the posts. In the present context, following recommendations are made to fill the talent gap in the Australian companies: The recruitment of the retired workforce seems a feasible solution to address the current talent gap. However, it is important that the companies establish a positive work environment so that there is minimum friction between different generations. It is an established fact that diversity and the inclusiveness of the workforce increase the productivity of the organization (Rau Adams, 2014). It is also essential in fostering innovation and research in the business organizations which is crucial for the organization success in the contemporary times. Therefore, creating a positive work environment for the workforce is beneficial for the organizations. The business companies should create a positive work environment in the organization to increase the productivity of the employees. They should also understand the needs of the senior employees and change the organizations policies accordingly (Beehr Bennett, 2014). The companies can partner the senior employees with the junior employee s of the organization so that the senior employees can mentor their juniors with the desired skills. It will also be possible to create a friendly and harmonious work environment with creating inclusive teams (Radovi?-Markovi?, 2013). The business organization should also adopt a recruitment strategy wherein the skill set and previous experience is given the highest priority. The companies should also implement the recruitment strategy according to the job profile. If the job does not demand heavy work than the companies may can easily hire senior people at such posts (Armstrong-Stassen, 2008). In order to address the talent gap issue, the companies can also implement the training and development for the up skilling of the current employees. The existing employees of the organization are familiar with the organization culture and processes or operations of the organization. Therefore, if the companies can increase the skills set of these organizations; it will be beneficial to address the talent shortage and the skill gap. It will also be beneficial for the organization as the company will not need to run an induction program for the new employees (Nappinai Premvathy, 2013). Conclusion It can be concluded that talent gap is a major issue in the productivity and performance enhancement of the organization. The companies need to address the current talent gap so that the operations of the organizations can run smoothly. There are a number of strategies which can be employed to address the current talent gap such as retention strategies, employee training and the recruitment of the retired workforce. The technology companies of Australia are having serious issues in finding the talented employees due to short life time of new technology and low unemployment rate. The organization can focus on creating a positive work environment in the organization so that the employees can establish a harmonious organization culture between the senior employees and the junior employees. References Armstrong-Stassen, M. (2008). Organisational practices and the post-retirement employment experience of older workers. Human Resource Management Journal 18(1), 36-53. Beehr, T. A., Bennett, M. M. (2014). Working after retirement: Features of bridge employment and research directions. Work, Aging and Retirement, wau007. CRN. (2016). Here are the best tech companies to work for in Australia. Retrieved on 28 March 2017 from https://www.crn.com.au/gallery/here-are-the-best-aussie-tech-companies-to-work-for-435686/page3 Dingemans, E., Henkens, K. (2014). Involuntary retirement, bridge employment, and satisfaction with life: A longitudinal investigation. Journal of Organizational Behavior, 35(4), 575-591. Dries, N. (2013). The psychology of talent management: A review and research agenda. Human Resource Management Review, 23(4), 272-285. HCA. (2016). Is the retired workforce the solution to the talent shortage in Australia? Retrieved on 28 March 2017 from https://www.hcamag.com/hr-news/is-the-retired-workforce-the-solution-to-the-talent-shortage-in-australia-226920.aspx Jackson, S. E., Schuler, R. S., Jiang, K. (2014). An aspirational framework for strategic human resource management. The Academy of Management Annals, 8(1), 1-56. Lyon, L., Brenner, A. (2015). Bridging the data talent gap: Positioning the iSchool as an agent for change. International Journal of Digital Curation, 10(1), 111. Marler, J. H., Fisher, S. L. (2013). An evidence-based review of e-HRM and strategic human resource management. Human Resource Management Review, 23(1), 18-36. Martin, J. (2010). Key Concepts in Human Resource Management. SAGE. Mathis, R.L., Jackson, J.H., Valentine, S.R. (2013). Human Resource Management. Cengage Learning. Nappinai, M.V., Premvathy, N. (2013). Employee Attrition and Retention in a Global Competitive Scenario. International Journal of Research in Business Management, 1(6), 11-14. Radovi?-Markovi?, M. (2013). An Aging Workforce:Employment Opportunities and Obstacles. Cadmus, 1(6), 142-155. Rau, B. L., Adams, G. A. (2014). Recruiting older workers: Realities and needs of the future workforce. The Oxford handbook of recruitment, 88-109. Simons, R. (2011). Human Resource Management: Issues, Challenges and Opportunities. CRC Press. Sims, R.R. (2007). Human Resource Management: Contemporary Issues, Challenges, and Opportunities. IAP.